We take on your social media presence. At the basic level, this involves helping you to select the social media platforms that are appropriate for your business, guiding your posting habits, posting on your behalf, and advising you of trends which may be of value to you. At higher levels, we will provide Social Media Specialists to maintain your social media accounts and engage your audience.
We will provide you with a monthly report of your social media statistics, to help you understand how your efforts are building a customer base.
In addition to everything included in the Social Media package, the Full Digital package includes Google AdWords (and Baidu PPC in China if appropriate), digital advertising (such as banner ads) on selected websites, article writing (blogging), YouTube (and Youku Tudou in China, if appropriate), and honest SEO advice.
We will manage your AdWords (and Baidu PPC) accounts and campaigns to bring in customers who are actually interested in buying. A lot of views and a lot of clicks are okay, but they’re a waste of money if nobody is actually buying.
We will also work with you to place quality digital advertising on appropriate websites. Our experience with digital marketing—along with your expertise in your field—will allow us to find the best sites to display your advertising.
Multi-stream marketing encompasses both digital streams and traditional advertising—direct mail, print, radio, television, and outdoor (billboards).
When we look at multi-stream marketing, we don’t just throw money at everything. It’s not about “more money”, it’s about “smart money”. If you’re interested in a multi-stream marketing package, we’ll look at your budget, your target market, the demographics, and who’s offering the best deals.
We will not advertise your business on all available streams. What we’ll do is find the paid streams that best fit your target market. Then we’ll seek out the best “bang for your buck” —but we’ll base this on long-term relationships and an honest interest in doing what’s best for you. There are thousands of advertising companies offering “amazing deals”. There are only a handful that actually care enough to get involved in helping you to build your business, and be honest about how they’ll do it.
We know those companies. We know who to trust, who to avoid, and how to tell the difference.
Everything listed above, plus POP materials, planning and implementation for trade shows and special events, and active representation at live events.
See the Rates Sheet for current pricing.